Sales proposal email template

Send a commercial summary that highlights scope, fit, and decision path. Free to copy as HTML, React Email or plain text.

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From
Acme <hello@acme.com>
Subject
Your proposal summary
Preview
Scope, pricing context, and next steps in one place.

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Email-client-safe HTML, the same email as a React Email component, and a plain-text version for clients that do not show HTML.

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"><html dir="ltr" lang="en"><head><meta name="viewport" content="width=device-width"/><meta content="text/html; charset=UTF-8" http-equiv="Content-Type"/><meta name="x-apple-disable-message-reformatting"/><meta http-equiv="X-UA-Compatible" content="IE=edge"/><meta name="x-apple-disable-message-reformatting"/><meta name="format-detection" content="telephone=no,address=no,email=no,date=no,url=no"/><meta name="color-scheme" content="light"/><meta name="supported-color-schemes" content="light"/><title>Scope, pricing context, and next steps in one place.</title><style>
    @font-face {
      font-family: 'Inter';
      font-style: normal;
      font-weight: 400;
      mso-font-alt: 'Arial';
      
    }

    * {
      font-family: 'Inter', Arial;
    }
  </style><style>blockquote,h1,h2,h3,img,li,ol,p,ul{margin-top:0;margin-bottom:0}@media only screen and (max-width:425px){.mr-hide-mobile{display:none!important;max-height:0!important;overflow:hidden!important}.mr-show-mobile{display:block!important;max-height:none!important;overflow:visible!important}.tab-row-stack{width:100%!important}.tab-col-stack{display:block!important;width:100%!important;height:auto!important}.tab-pad-stack{padding-left:0!important;padding-right:0!important}.tab-mobile-gap-0{padding-top:0px!important;padding-bottom:0px!important}.tab-mobile-gap-2{padding-top:1px!important;padding-bottom:1px!important}.tab-mobile-gap-4{padding-top:2px!important;padding-bottom:2px!important}.tab-mobile-gap-6{padding-top:3px!important;padding-bottom:3px!important}.tab-mobile-gap-8{padding-top:4px!important;padding-bottom:4px!important}.tab-mobile-gap-10{padding-top:5px!important;padding-bottom:5px!important}.tab-mobile-gap-12{padding-top:6px!important;padding-bottom:6px!important}.tab-mobile-gap-14{padding-top:7px!important;padding-bottom:7px!important}.tab-mobile-gap-16{padding-top:8px!important;padding-bottom:8px!important}.tab-mobile-gap-18{padding-top:9px!important;padding-bottom:9px!important}.tab-mobile-gap-20{padding-top:10px!important;padding-bottom:10px!important}.tab-mobile-gap-22{padding-top:11px!important;padding-bottom:11px!important}.tab-mobile-gap-24{padding-top:12px!important;padding-bottom:12px!important}.tab-mobile-gap-26{padding-top:13px!important;padding-bottom:13px!important}.tab-mobile-gap-28{padding-top:14px!important;padding-bottom:14px!important}.tab-mobile-gap-30{padding-top:15px!important;padding-bottom:15px!important}.tab-mobile-gap-32{padding-top:16px!important;padding-bottom:16px!important}.tab-mobile-gap-34{padding-top:17px!important;padding-bottom:17px!important}.tab-mobile-gap-36{padding-top:18px!important;padding-bottom:18px!important}.tab-mobile-gap-38{padding-top:19px!important;padding-bottom:19px!important}.tab-mobile-gap-40{padding-top:20px!important;padding-bottom:20px!important}}</style></head><body dir="ltr" lang="en" style="background-color:#f3f2fb;margin:0;padding-top:0;padding-bottom:0;padding-right:0;padding-left:0"><!--$--><!--html--><!--head--><!--body--><table border="0" width="100%" cellPadding="0" cellSpacing="0" role="presentation" align="center"><tbody><tr><td dir="ltr" lang="en" style="margin:0px;background-color:#f3f2fb;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-family:Inter, Arial, sans-serif"><div style="display:none;overflow:hidden;line-height:1px;opacity:0;max-height:0;max-width:0" data-skip-in-text="true">Scope, pricing context, and next steps in one place.<div> ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏ ‌​‍‎‏</div></div><table align="center" width="100%" border="0" cellPadding="0" cellSpacing="0" role="presentation" style="max-width:640px;background-color:#ffffff;min-width:0px;border-radius:0px;border-width:0px;border-color:transparent;width:100%;margin:0 auto"><tbody><tr style="width:100%"><td style="padding-top:24px;padding-right:24px;padding-bottom:24px;padding-left:24px"><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 12px 0;margin-top:0;margin-right:0;margin-bottom:12px;margin-left:0">Hi {{name}},</p><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 12px 0;margin-top:0;margin-right:0;margin-bottom:12px;margin-left:0">Here is the proposal in short, so the main points are in your inbox and not only in the PDF.</p><table align="center" width="100%" border="0" cellPadding="0" cellSpacing="0" role="presentation" style="margin-top:0;margin-right:0;margin-bottom:0;margin-left:0"><tbody style="width:100%"><tr style="width:100%"><td align="left" data-id="__react-email-column" style="border-color:#ddd6fe;border-width:1px;border-style:solid;background-color:#f5f3ff;border-radius:12px;padding-top:18px;padding-right:20px;padding-bottom:18px;padding-left:20px"><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 12px 0;margin-top:0;margin-right:0;margin-bottom:12px;margin-left:0"><span style="color:#4f46e5"><strong>PROPOSAL AT A GLANCE</strong></span></p><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 12px 0;margin-top:0;margin-right:0;margin-bottom:12px;margin-left:0"><strong>Scope  </strong>Multiple domains, template governance and reliable sending for three teams.</p><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 12px 0;margin-top:0;margin-right:0;margin-bottom:12px;margin-left:0"><strong>Plan  </strong>Growth: covers approvals and up to twenty domains.</p><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 12px 0;margin-top:0;margin-right:0;margin-bottom:12px;margin-left:0"><strong>Timeline  </strong>Live in two weeks, with setup help included.</p><table align="center" width="100%" border="0" cellPadding="0" cellSpacing="0" role="presentation" style="max-width:100%;text-align:left;margin-bottom:0px"><tbody><tr style="width:100%"><td><a href="{{action_url}}" style="line-height:100%;text-decoration:none;display:inline-block;max-width:100%;mso-padding-alt:0px;color:#ffffff;background-color:#4f46e5;border-color:#4f46e5;border-width:2px;border-style:solid;font-size:14px;font-weight:600;border-radius:6px;padding:10px 32px 10px 32px;padding-top:10px;padding-right:32px;padding-bottom:10px;padding-left:32px" target="_blank"><span><!--[if mso]><i style="mso-font-width:400%;mso-text-raise:15px" hidden>&#8202;&#8202;&#8202;&#8202;</i><![endif]--></span><span style="max-width:100%;display:inline-block;line-height:120%;mso-padding-alt:0px;mso-text-raise:7.5px">Read the full proposal</span><span><!--[if mso]><i style="mso-font-width:400%" hidden>&#8202;&#8202;&#8202;&#8202;&#8203;</i><![endif]--></span></a></td></tr></tbody></table></td></tr></tbody></table><table align="center" width="100%" border="0" cellPadding="0" cellSpacing="0" role="presentation" style="max-width:37.5em;height:12px"><tbody><tr style="width:100%"><td></td></tr></tbody></table><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 0px 0;margin-top:0;margin-right:0;margin-bottom:0px;margin-left:0">If this matches what you need, reply and I will send the order form. If not, tell me what to change.</p><table align="center" width="100%" border="0" cellPadding="0" cellSpacing="0" role="presentation" style="max-width:37.5em;height:8px"><tbody><tr style="width:100%"><td></td></tr></tbody></table><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 12px 0;margin-top:0;margin-right:0;margin-bottom:12px;margin-left:0">Best,</p><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 0px 0;margin-top:0;margin-right:0;margin-bottom:0px;margin-left:0"><strong>{{sender_name}}</strong><br/><span style="color:#6366f1">{{sender_title}} · {{organization_name}}</span></p><table align="center" width="100%" border="0" cellPadding="0" cellSpacing="0" role="presentation" style="max-width:37.5em;height:16px"><tbody><tr style="width:100%"><td></td></tr></tbody></table><table align="center" width="100%" border="0" cellPadding="0" cellSpacing="0" role="presentation" style="margin-top:40px;margin-right:0;margin-bottom:0;margin-left:0"><tbody style="width:100%"><tr style="width:100%"><td align="left" data-id="__react-email-column" style="border-color:#e2e8f0;border-width:0;border-style:solid;background-color:#ffffff;border-radius:0;padding-top:24px;padding-right:0;padding-bottom:24px;padding-left:0"><p style="font-size:15px;line-height:26.25px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;color:#1e1b4b;margin:0 0 0px 0;margin-top:0;margin-right:0;margin-bottom:0px;margin-left:0">{{organization_name}} • {{organization_address}}</p></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><!--/$--></body></html>

Send it from your own domain

This email goes to one person at a time, from your app. In MarkRelay it is a built-in starter template: save it in the editor, then send it by ID through the email API in your own Cloudflare account, over Cloudflare Email Sending. The variables below are the ones this template uses.

POST $MARKRELAY_API_URL/emails/send
{
  "from": "Acme <hello@acme.com>",
  "to": "customer@example.com",
  "templateId": "tpl_…",
  "variables": {
    "action_url": "https://example.com",
    "name": "Alex",
    "organization_address": "123 Main Street, Springfield",
    "organization_name": "Acme",
    "sender_name": "Jordan Lee",
    "sender_title": "Account Manager"
  }
}

The template is free to use with any sending service. See how templates work in MarkRelay.

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